General Motors: Traditional car maker transforms into tech giant and equality pioneer
GM is steeped in tradition, but there’s nothing old-fashioned about its attitude to women. After all, in 2014 the firm became the first, and so far only, car maker in the world to be run by a woman. The company has transformed into a next-gen brand, and provides investors with access to the trending brands that appeal to millennials and Generation Z with their innovative product ranges and sustainable corporate values.
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