People power:

How ESG empowers investors
to drive positive change.

Sustainable investing is a hot topic. We commissioned a survey of 4,600 people in 14 countries to find out what they really think. We were concerned to find that although investors follow sustainable principles in their daily lives, their awareness of sustainable investment opportunities is limited.

Act ESG by Vontobel Asset Management signals a discussion on sustainable investing. As ESG becomes mainstream, the number of options and approaches increases as well.

 

The ESG knowledge gap today is too wide…

esgpeople_percent_59

of respondents do not know an ESG approach to saving and investment is even possible

esgpeople_percent_47

would welcome greater support and advice on ESG from their advisers

esgpeople_percent_49

would like their advisers to provide more informationon ESG topics

…so for now, ESG remains a minority activity…

 

ESG approaches account for 31% of the wealth of those who have made allocations

esgpeople_percent_29_bar

have made savings and investments decisions according to ESG principles

 

esgpeople_percent_17_bar

have been offered an ESG opportunity by their adviser

 

…but more people than ever want an ESG approach…

 

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73%
believe businesses have a duty to behave more ethically

 

esgpeople_dollar_circle

65%
believe ethical businesses will deliver better investment returns

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47%
of a notional $100,000 portfolio is the amount respondents say they would invest according to ESG principles

 

… and they are looking to advisers for ESG support

esgpeople_percent_39

of respondents say an adviser providing information on ESG opportunities would be a critical influence on their behavior

esgpeople_percent_46

of respondents would be more likely to choose an adviser able to support their ESG ambitions

esgpeople_percent_45

of respondents would switch out of savings and investments if their money was allocated to activities they disagree with

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Download the study

Global study

 

Regional studies

DACH  | Deutschland  |  Italia  |  España

Suisse  |  Schweiz  |  United Kingdom